betty Appoints Helen Hawken As Director Of Programmes

betty has appointed Helen Hawken, VP production and development, factual, Discovery Networks International, as its new director of programmes.

Helen joins betty at the beginning of March from DNI, where she has been responsible for commissioning shows including Marooned with Ed Stafford, Into the Unknown, Everest Rescue, Robson Green Extreme Fisherman, Dogs: The Untold Story and Rise of the Warrior Apes.

Prior to her role at Discovery, she executive produced programmes across all genres from Fact Ent and Reality to Specialist Factual and Features, including House of Tiny Tearaways and Young, Dumb and Living off Mum for BBC Three and series edited Big Brother and Celebrity Big Brother for Channel 4.

Helen will oversee production at betty and work closely with joint managing directors Neil Smith and Matthew Littleford to work on new business opportunities.

Neil said: “Helen's vast breadth and experience of programme making and commissioning - from Big Brother to blue chip natural history - will prove invaluable to betty as a portfolio company. As well as being a talented, well-liked and respected exec, her MA in coaching and mentoring helps further enhance our commitment to staff and freelancer development. Helen's a great fit for betty and we're delighted she's joining us.”

Helen said: “I’ve absolutely loved my four years at Discovery and I’m incredibly proud to have commissioned shows from some terrific emerging and established producers to bring their work to the widest possible international audiences. I’m passionate about creative risk-taking, great storytelling and nurturing talent so in my new role at betty I’m excited to be working across multiple genres to bring compelling stories to the screen. This is a brilliant opportunity to help evolve the company, its people and creative content."

About betty

betty makes high quality programmes across all popular genres for major global broadcasters including The Undateables, Bear Grylls: Mission Survive, Everest Rescue, Obsessive Compulsive Cleaners, Ugly House to Lovely House with George Clarke, Tricks of the Restaurant Trade and Too Ugly for Love? With offices in London and New York it specialises in creating content to talk about. In 2011 betty was bought by Discovery Communications. Its shows have been sold to more than 63 countries worldwide.